I’ve tried my hand at podcasting, YouTube, and writing online.
The only thing I would consider successful has been this blog. It has anywhere from 40-700 unique readers per blog post.
Nothing crazy. But way more than when I started in 2019. Back then it was just me and my friend Grace reading my overly-confident preachings as I told people what to do and what not to do in their lives.
She still reads the blog today, which is a good sign.
But I want to briefly mention a helpful measure for success. It’s not some arbitrary number of readers, followers, or subscribers. It’s much more human.
People being nice when they don’t have to be.
This can be as simple as a friend sending a message saying they really liked today’s blog. It could also be a stranger reaching out and sharing their thoughts on the work we’ve done.
My blog about moving to NYC got 712 unique readers. That was cool. People shared it on Facebook and LinkedIn. I think it was so popular because it was a “huge” life decision for my personal and professional life.
It felt amazing. For a day.
But a few weeks later, I got an email from a guy in India. I had no idea who he was. I thought it was spam at first. He told me about his favorite pieces I wrote, dating back months and months. He said this:
“I relate on so many levels with your approach to life (Like Core Principles). And I’ve started working on certain things after reading your blogs (Like preparing for high-altitude treks like your triathlon). Your blogs have inspired me to write more too!
Anyway, just wanted you to know, you’ve got a fan from India. Thanks for being you.”
I saved this email. It made my eyes water.
Numbers are great. They mean we’re reaching more people. But messages like this are truly priceless. They keep creators moving. He didn’t have to send me this.
I don’t share this to boost my ego. My point is: If we stick with something consistently, make tiny improvements, and try to bring value to others…eventually, people will dig it.
I can’t give a masterclass on blog writing. I just sit down each morning and write short paragraphs about what I’m thinking and learning.
No hurry; no pause. I don’t have to sprint, but I can’t stop.
To anyone who wants to create anything, my advice would be just that.